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Google is always looking for new ways to display ad$, and what better way than turning a page with 8 ads, magically into a page with up to 28 ads. In a nutshell, Ad Extensions expand on traditional Adwords text ads by adding additional information about your business like Address, Phone Number, Product Images, Prices, Descriptions or Additional Text Links.
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I’ve been using Facebook Ads for a little less than a year now. And contrary to my initial thoughts and most of the posts I’ve read about them, they have worked out pretty good for me and my clients. Just to be clear, it [...]
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As of September 2008, TNS Media Intelligence estimated that the candidates have spent an estimated $7 million in online advertising and estimated $300 million on TV since February of 2007. To put it in perspective, the 2008 Presidential election online ad spend was just over 2 percent of the traditional media spend for the same period of time, compared to an estimated 7 percent of total ad spending in the US. So on pure percentages, these presidential campaigns spent less per dollar than the average US spend.
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